News

Uncategorized Fraser Bradshaw Uncategorized Fraser Bradshaw

A new venture for the 'sharing economy'

Here's AirBites, thought out to be a new venture from AirBnB where budding chefs and cooks can AirBite their home cooked dinners to tourists who are traveling through that area. A challenge to the chains as consumers go in search of a more authentic experience? 

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Uncategorized Paul McNally Uncategorized Paul McNally

Just dance

Coca-Cola has teamed up with Ubisoft on the new ‘Just Dance Now’ mobile game that is sweeping the world, in an integrated content play that sees players scanning Coke cans to unlock special content and activities inside the game. Further pushing the growing trend of native content plays for big global brands into the gaming world.

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Uncategorized Fraser Bradshaw Uncategorized Fraser Bradshaw

Tweet to eat

We all know that snacks remains a competitive marketplace for brands.  So, its great to see innovation and a good use of tech with a sampling campaign that activates trial of new flavours...

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Uncategorized Paul McNally Uncategorized Paul McNally

In the moment

We're back from recent travels again to the US in search of new inspiration and to find the best of brands and businesses, this time, from the Big Apple.  

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